Devashish Bariko

Niṣṭhā niṣṭhāṁ yācate.

<aside> 📍 Visakhapatnam, Andhra Pradesh

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<aside> 📍 Hyderabad, Telangana

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<aside> 💌 [email protected]

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<aside> ☎️ +91-9494640074

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<aside> ☎️ +91-9398889882

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<aside> 🔷 LinkedIn

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<aside> <img src="/icons/book_gray.svg" alt="/icons/book_gray.svg" width="40px" /> Medium

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<aside> 🎨 Design Portfolio

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<aside> 🌏 My Hiring Agency

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<aside> <img src="/icons/snippet_gray.svg" alt="/icons/snippet_gray.svg" width="40px" /> GitHub

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/5721618b-17ec-43ab-8787-724dc1ffe306/Insta.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/5721618b-17ec-43ab-8787-724dc1ffe306/Insta.png" width="40px" /> Instagram

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<aside> <img src="/icons/user_gray.svg" alt="/icons/user_gray.svg" width="40px" /> Profile

Product-savvy strategist and analyst with 3+ years’ experience across product, business analysis, growth marketing, and design. Adept at combining creative thinking with data-driven decision-making to build scalable systems, improve processes, and enhance user experience.

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<aside> <img src="/icons/briefcase_gray.svg" alt="/icons/briefcase_gray.svg" width="40px" /> Work Experience

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/4e88efdb-8b71-4ee2-b8c9-635245af0184/Asakta.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/4e88efdb-8b71-4ee2-b8c9-635245af0184/Asakta.png" width="40px" /> Product Manager

Asakta Electronics and Communication Pvt. Ltd.

March 2025 - Present

Developed a cohesive brand identity—including a new logo and visual guidelines—that increased digital discoverability by 50% within the first three months post-launch.
Designed and technically implemented a responsive website that resulted in a 30% surge in web traffic and a 15% boost in online inquiries, significantly enhancing the company's market presence. </aside>

Shuchi Alloys and Conductors Pvt. Ltd.

December 2024 - January 2024

Developed a cohesive brand identity—including a new logo and visual guidelines—that increased digital discoverability by 50% within the first three months post-launch.
Designed and technically implemented a responsive website that resulted in a 30% surge in web traffic and a 15% boost in online inquiries, significantly enhancing the company's market presence. </aside>

Asakta Electronics and Communication Pvt. Ltd.

June 2024 - March 2025

Acted as the key liaison among four major entities (Asakta, APEPDCL, KPMG [PMA], and PFC [Financer]), coordinating an average of 5 cross-functional meetings per week and reducing communication turnaround times by 35%.
Implemented new data management protocols that cut reporting delays by 40%, enabling near real-time decision-making on the smart metering project.
Led product and interface improvements that boosted user efficiency by 25% and reduced operational error rates by 20% through data-driven design changes.
Directed the installation, commissioning, communication, and integration of 45,000+ smart meters for APEPDCL, ensuring seamless deployment and operational efficiency.
Managed 100,000+ survey points and resolved over 10,000 unidentified service issues, significantly enhancing system reliability and reducing downtime.
Maintained a 90%+ monthly communication rate for agricultural meter projects, ensuring timely updates and sustained engagement with key stakeholders.
Processed and analyzed 64.8M+ real-time data points per month, driving actionable insights and optimizing operational processes.
Supported resolution of 40,000+ project tickets, effectively reducing backlog and boosting system resilience.
Created comprehensive dashboards to monitor ground force deployment and process implementation, leading to improved resource allocation and decision-making. </aside>

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/717c645d-5452-4e8a-8c70-2778ed25de39/mailmodo.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/717c645d-5452-4e8a-8c70-2778ed25de39/mailmodo.png" width="40px" /> Growth Marketing Manager

Mailmodo

January 2023 - May 2024

Led three impactful projects using AI, deploying over 700 pages and driving substantial traffic.
Curated a collection of marketer tools with AI, yielding 6500+ user sessions and 60+ signups.
Compiled email subject lines using AI, generating 40000+ user sessions and 5+ demos booked.
Generated regular reports to inform the team of growth statistics on website traffic.
Conducted in-depth research on top market peers, structuring data for clear comparisons and strategic insights.
Perform SEO research to explore new clusters and keywords to write articles.
Collaborated on product interface redesign, aligning it with market demands. </aside>

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/6bc33036-3aba-4df5-b169-b5c3d25158ef/mailmodo.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/6bc33036-3aba-4df5-b169-b5c3d25158ef/mailmodo.png" width="40px" /> Marketing Executive

Mailmodo

January 2022 - December 2022

Led the unification of diverse lead sources, refining the conversion funnel and enhancing measurement methods.
Implemented a tagging system to amplify the effectiveness of lead magnets.
Innovated by integrating and productizing a referral block specifically for AMP emails, improving lead conversions.
Leveraged Google Sheets to distill raw product data into a compelling lead magnet. </aside>

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/b087cc28-1077-45e8-977c-633168acefc1/mailmodo.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/b087cc28-1077-45e8-977c-633168acefc1/mailmodo.png" width="40px" /> Graphic Design Intern

Mailmodo

November 2021 - January 2022

Revamped visual assets for Mailmodo's blog posts, widely disseminated across social media channels.
Introduced impactful infographics and graphics to elevate the content quality. </aside>

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Education

<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/c0d28d46-6875-49cd-b28e-c2d4d5acf246/mtf.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/c0d28d46-6875-49cd-b28e-c2d4d5acf246/mtf.png" width="40px" /> MTF Institute of Management, Technology and Finance

Professional Diploma in Agile and Scrum (Distance Program)

May 2024 - June 2024

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/133f3c1a-71b4-432d-a8e2-bf9d73b55322/ISM.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/133f3c1a-71b4-432d-a8e2-bf9d73b55322/ISM.png" width="40px" /> Indian Institute of Technology (Indian School of Mines), Dhanbad

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/770e5c72-d0f9-45b4-9025-02b14796d470/Sri_Chaitnya.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/770e5c72-d0f9-45b4-9025-02b14796d470/Sri_Chaitnya.png" width="40px" /> Sri Chaitanya Junior College

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<aside> <img src="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/5dbedb55-f5d7-4eb5-9374-04742a3c3f65/De_Paul.png" alt="https://prod-files-secure.s3.us-west-2.amazonaws.com/8cb1884f-9583-4ec2-9882-273300959a4e/5dbedb55-f5d7-4eb5-9374-04742a3c3f65/De_Paul.png" width="40px" /> De Paul School

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<aside> <img src="/icons/wrench_gray.svg" alt="/icons/wrench_gray.svg" width="40px" /> Software and Tools

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<aside> <img src="/icons/archery_gray.svg" alt="/icons/archery_gray.svg" width="40px" /> Skills

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<aside> <img src="/icons/star-of-life_gray.svg" alt="/icons/star-of-life_gray.svg" width="40px" /> Position of Responsibilities

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Courses and Certifications

Projects

<aside> <img src="/icons/wrench_gray.svg" alt="/icons/wrench_gray.svg" width="40px" /> Recommendations

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